Description
崔秀源现任香港中文大学（深圳）市场营销学助理教授。她在迈阿密大学获得市场营销博士学位，并在高丽大学获得市场营销硕士学位，在梨花女子大学获得工商管理学士学位。她的研究主要关注环境与社会可持续性在消费者行为中的作用，包括可持续消费实践以及消费者对多样性的反应。
Suwon Choi: Bringing Business and Sustainability Together Through Consumer Behavior Research | SME New Professors: Ask Me Anything
Suwon Choi is an Assistant Professor of Marketing at The Chinese University of Hong Kong, Shenzhen. She received her Ph.D. in Marketing from the University of Miami. She also earned an M.S. in Marketing from Korea University and a B.A. in Business Administration from Ewha Womans University. Her research primarily focuses on the role of environmental and social sustainability in consumer behavior, including sustainable consumption practices and consumer responses to diversity.
